Nurmi = continuous cycle

Nurmi = continuous cycle

Nurmi garments are loosely divided into collections but many of the items will continue their life also in the following collections. This way we can create a continuous, long-term cycle where strict gaps between fall/winter or spring/summer collections don’t exist. This is one reason why the new collection is called Nurmi#1.

The other reason is that this is a new beginning. Even though Nurmi label has been around for over a year now, this fall will be kind of a new start. Nurmi has grown to be bigger and better than ever.

Style // Aada // Dress

Color // Black

Material // 96% organic cotton (GOTS), 4% elastane // Made in Turkey

Garment // Made in Finland

Style // Anita // Turban

Color // Red/white

Material // 100% Fairtrade organic cotton (Control Union: EU organic regulation) // Made in India

Garment // Made in Finland