The story of men’s Nurmi shirts

The story of men’s Nurmi shirts

The moment we’ve all been waiting for: the men’s shirts are here!

We just received the first small batch of men’s Nurmi shirts from production. The reason why it took quite a long time to get them done is because we were sourcing for the right place for production.

Nurmi // Men's shirt

At first our plan was to produce then really locally – less than a kilometer away from our warehouse in Lahti, Finland – but unfortunately the factory is now closed for good. This place was the last place in Finland specialized in men’s shirt production so when we found out the factory is closing down we had to source abroad.

We tested a couple of places in Tallinn, Estonia (which is around 200km to South from Lahti) and finally found a really good factory which is specialized in making men’s shirts: a place called Gowri (Man´s World OÜ).

Nurmi // Men's shirt

Nurmi // Men's shirt

There are two different shirts: two-colored hemp shirt and organic cotton gingham shirt. Both of these shirts have the same slim fit and they come in sizes S-XL.

The hemp shirt is made out of 100% European hemp (from Hungary & Romania) and the GOTS certified organic cotton is grown, spun & woven in India. The buttons used in these shirts are leftover – we bought loads of high-quality buttons and accessories from the factory, Jousipaita, which is closing down in Lahti.

More detailed production information can be found from our webstore:

Nurmi men’s shirt // Dante (100% hemp)

Nurmi men’s shirt // Darren (100% organic cotton)

Nurmi // Men's shirt Dante

Nurmi // Men's shirt Darren